Projects / Children's Velcro books

LibrosSoñador

A store of children's Velcro books: from Instagram to their own store, Google and Instagram ads and 500+ books sold in the first year

Country SpainLanguages ES · EN · FR · DE · UAOnline store · Admin panel · Google Ads · Instagram Ads

About the projectSpain

Libros Soñador is an online store of children's Velcro books in Spain. The clients used to sell only on Instagram, then decided to reach a wider audience, launch Google Ads and take their sales to a new level. We built them a modern store on WordPress and WooCommerce: bright and colourful, in a child-friendly style that appeals to children and their parents alike — and simple and clear for any shopper. We added modern payment methods and our own shipping calculator for different countries and regions of Spain. The store is in five languages: Spanish, English, French, German and Ukrainian.

What we did

01A bright child-friendly design: a hero slider and categories
02Popular categories — by character and the child's age
03Best products: bestsellers, new arrivals and sale
04A countdown offer: a secret gift with orders from €99
05The shop with a price filter and categories
06Product pages: a discount, Google Pay and one-click purchase
07Checkout: tracked shipping, card or Bizum payment and the child's name for the book
08Who we are: the family store's story

Outcome

What the client got

01
From Instagram to their own store
The books used to sell only on Instagram — now the clients have their own store, open to a much wider audience.
02
500+ books in the first year
After launch we set up Instagram and Google ads, and the clients sold more than 500 books in the first year.
03
Shipping works itself out
Our calculator works out shipping for different countries and regions of Spain — no manual maths.
04
Modern payments
Card, Google Pay, Apple Pay and Bizum — parents pay the way that suits them.
05
Five languages
Spanish, English, French, German and Ukrainian — for families from different countries.
06
Clear for any parent
A bright child-friendly style, large book photos and simple navigation make it easy to find and buy a book on a phone.